FAQ

AEON Point is an experiential event production company that conceptualizes, designs, and produces engaging experiences on behalf of brands, agencies and organizations spanning live events, activations, digital and broadcast.

AEON Point is made up of a team of industry leaders at the forefront of experiential marketing and show production. The leadership team includes President James Klein (former SVP of Live Production at George P. Johnson), Chief Creative Officer Chris "Dice" Di Cesare (former Head of Creative Marketing at YouTube and Xbox), Chief Operating Officer Ashley Ellefson (former COO of The Drone Racing League and VP Events at Tough Mudder) and three‑time Emmy Award‑winning Screens Producer Jason Rudolph.

AEON Point works across all industries with the greatest representation in the technology, cryptocurrency, entertainment, automotive, aviation and consumer goods sectors.

A representative sample of AEON Point’s shows include: • Brand activations for Allegra and Taco Bell • An immersive influencer event for the launch of the Jeep Recon • The Samsung Galaxy S25 Edge Launch, including experiential zone, blue carpet, VIP hospitality, broadcast show and performance by Doechii • A virtual, interactive livestream event for YouTube, the NFL and FanDuel that let viewers face off against NFL pros in a battle to draft their own team • A Times Square takeover featuring Snoop Dogg and Ice Spice for the Fortnite Chapter 2 Remix Launch • The launch event for the Susan Wojcicki Foundation with full show design including appearances by top YouTube content creators, Alicia Keys, Rachel Platten and more. • Screens production for The Oscars, the Super Bowl Halftime Show, the Tony Awards, the iHeartRadio Music Festival, the NFL draft and Kennedy Center Honors among others. • An interactive, museum‑quality installation for Lilly at their corporate headquarters showcasing modern achievements in manufacturing and research and development, part of their 150th anniversary

AEON Point has four key differentiators that set the agency apart: • Creativity: AEON Point generates impactful, creative concepts and show designs tailored to meet each client’s goals - led by Chief Creative Officer Chris Di Cesare known as one of marketing’s leading visionaries. • Technical Acumen: AEON Point is known for its ability to execute the world’s most technically challenging events while applying that same technical expertise to events of all sizes. • Access to Talent: AEON Point has deep relationships with the world’s top technical and creative talent built over decades at the top of the experiential marketing industry. • Broadcast Experience: AEON Point’s team has deep experience producing broadcast shows for everyone from MTV and Ultra Music Festival to Samsung and allowing us to extend live events into engaging broadcasts optimized for the distinct experience of virtual viewers.

AEON Point and its team members have been recognized with Emmys, Cannes Lions, Clios, Webby Awards, Cynopsis, Leaders, Stevie Awards, Eventex Awards, MarCom Awards, BizBash, Viddy Awards and Hermes Creative Awards

To learn more about AEON Point, visit our articles page, LinkedIn or Instagram and subscribe to the monthly newsletter or reach out directly at hello@aeonpoint.com.

AEON Point works worldwide including Europe, the Middle East, APAC and South America leveraging an extensive network of partners and relationships built over the team's decades of experience as leaders in marketing and events.

AEON Point’s team is based in LA, New York, San Francisco and Nashville with capabilities to execute nationally and internationally

AEON Point works both directly with brands and as an execution partner to agencies.

AEON Point designs and executes many types of experiences ranging from small‑scale activations to massive events with global reach. Our work spans the complete range of branded experiences including but not limited to product launches, keynotes, conferences, influencer activations, experiential installations, concerts, red carpets, broadcast, galas, virtual events and more.

AEON Point and its team have executed some of the world’s most technically ambitious shows leveraging cutting‑edge technology and apply that expertise to events of all budgets and sizes. This includes a full take over of Times Square and a live concert 1000 ft in the air.

AEON Point produces events of all sizes, from 10’x10’ trade show activations to live concerts broadcast globally

AEON Point works with brands, agencies and production companies to support everything from end‑to‑end production to execution support to select elements of a show such as screens production.

One of AEON Point's core strengths is budget management including accurately estimating costs, rigorously working within budget parameters and leveraging vendor relationships to maximize value.

AEON Point produces executive keynotes directly for brands and also executes on behalf of agencies.

AEON Point’s team has driven the creative vision for keynotes on the world’s biggest stages for Fortune 500 companies including Google, Salesforce, YouTube, LinkedIn, Crowdstrike, IBM and Workday. We craft compelling stories that deliver on brand messaging, highlight strategic initiatives and underscore opportunities to press and customers, all while honoring the speakers’ authentic voice and vision.

AEON Point produces conferences of all sizes.

AEON Point works with charitable organizations to develop events that support fundraising and awareness by taking attendees along a journey from emotion to understanding to action.

AEON Point produces both upfront and newfronts.

Experiential marketing is a strategy to engage and attract customers through both physical and digital experiences; it turns a brand's story or campaign into something an audience touches, feels and lives rather than hears about. Instead of communicating at people, it invites them to interact directly with a brand or product, putting them inside the message creating memories, not impressions.

AEON Point executes experiences across all formats ranging from small‑scale activations to massive live events with global reach. Our work spans the complete range of branded experiences including but not limited to product launches, keynotes, conferences, influencer events, experiential installations and brand activations, concerts, red carpets, broadcast, galas, virtual events and more.

AEON Point produces a wide range of events geared toward content creators and leveraging their reach to promote a brand or product. When planning any event we take content creation and capture into consideration during the design phase, ensuring the event looks good from all angles for all types of media.

AEON Point works with brands to ensure all aspects of the event support their campaign goals and ROI objectives. During kick off, we work across stakeholders to identify specific brand goals for each client event and design the event to maximize impact around those goals.

AEON Point partners with its clients to define KPIs and metrics for each event that will help the client to determine ROI. AEON will support the client in tracking event reach, viewership, product interactions and attendee sentiment before, during and after the event, ensuring that the brand experiences achieve ROI with metrics based on each client’s specific goals.

Screens producing is the discipline responsible for every video surface in a live production from the content to the technical systems that deliver it in real time on show night.

AEON Point’s Screens team have worked across major live entertainment events and broadcasts including the Oscars, the Tony Awards, the NFL Draft and Super Bowl Halftime Show, Kennedy Center Honors, iHeart Radio Music Festival, Latin Grammys and many more.

Jason Rudolph leads AEON Point's screens producing department. Jason has received 14 Emmy nominations and is one of the most respected screens producers in the world.

The AEON Point screens producing team works directly with brands, on behalf of agencies, and directly with many leading Executive Producers in the entertainment industry.

AEON Point produces broadcasts across multiple digital platforms including YouTube, Twitch, TikTok and Instagram.

Live broadcast extends the reach of events to global audiences, transforming an event that may only have a small number of people in the room into one with the potential to reach millions.

AEON Point designs every broadcast with redundant systems and cutting edge systems design to ensure that audiences never see anything but a seamless broadcast.

Broadcast isn’t an add‑on service like it is at many agencies. At AEON Point understands how to balance broadcast needs and viewership with an in‑person live experience, ensuring that all audiences have a high impact experience. Broadcast production is a core area of expertise with decades of experience among AEON’s senior leadership team. The broadcast of a live event is always a distinct experience tailored to the at‑home viewing audience for continuous engagement while also not compromising the on‑site experience.

AEON Point's CCO spent 15 years in senior leadership at YouTube giving us the industry's most extensive expertise in producing streaming content for YouTube.

AEON Point partners with other agencies to bring their creative vision to life through flawless execution. Whether we work side‑by‑side in a client‑facing role or under the agency in a pure execution role, AEON Point’s job is to bring big ideas to life with the highest level of production.

The most common reason agencies turn to AEON Point is to expand their capacity to deliver for their end client. Whether we are brought on to add new skill sets required to produce a show or increase in‑house capacity, AEON works with agency teams as trusted partners and subject matter experts in live production.Working with a production company rather than individual freelancers is a high impact choice for our agency partners, leading to higher quality of execution and less time spent on oversight.

No, AEON Point has no conflict of interest working with both brands and agencies. AEON Point has a strict no competition policy with our agency clients and we work with a range of top agencies that turn to AEON for our exceptional production capabilities.

AEON Point supports agencies at any point in the production process from the proposal stage to last‑minute asks.